Our Location
Rostrevor
South Australia, 5073
Privacy Policy
Amberly Australia Privacy Policy
Amberly Australia (“Amberly,” “we,” “us,” and “our”) is committed to protecting your privacy and ensuring that your personal information is handled in accordance with the Privacy Act 1988 (Cth). This Privacy Policy outlines how we collect, use, protect, and share the personal information we collect about you and your privacy rights.
Types of Personal Information We Collect
We may collect the following types of personal information:
- Contact Details: Name, address, email, and telephone number.
- Demographic Information: Date of birth and gender.
- Preferences and Interests: Information relevant to Amberly products and promotions.
- Purchase Information: Details of your orders and payment information.
- Online Activity: Information about your interactions with our website and social media pages.
- Automated Technologies: As you interact with our website, we may automatically collect technical data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies.
How We Collect
- When you purchase products or sign up for our newsletter on amberly.au.
- Through interactions via email, phone, or social media.
- From third-party sources, such as social media platforms and service providers.
Why We Collect
- Process your orders and manage your account.
- Improve our products and services.
- Personalize your shopping experience.
- Communicate about promotions and offers.
- Comply with legal obligations.
Cookies and Third-Party Advertising
We use cookies and similar tracking technologies (such as the Google tag) to track activity on our website and hold certain information.
Google Analytics: We use Google Analytics 4 to help us understand how our customers use the site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
Targeted Advertising: We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. This includes “Remarketing” where Google shows our ads to you on other websites after you have visited Amberly.au.
Enhanced Conversions: We may share hashed (encrypted) identifiers like your email address or phone number with Google and Meta (Facebook/Instagram). This “hashing” process converts your details into a unique, encrypted string of characters before they are sent, allowing these platforms to match your activity on our site with your existing accounts for more accurate ad measurement and studio-relevant optimization without sharing your raw, identifiable contact details.
Opting Out: You can opt out of targeted advertising by visiting the Google Ads Settings page or by using the Network Advertising Initiative opt-out page.
Our Online Platforms
Website Usage: We collect information about your use of our website to improve functionality and personalize your experience. This includes the use of cookies to track your shopping cart and preferences.
Social Media: When you interact with us on social media, we may collect your personal information. Please note that your use of social media platforms is subject to their privacy policies.
Marketing
We may send you marketing communications via email or SMS if you have opted in. You can unsubscribe at any time by following the instructions in the communication.
Disclosure of Your Information
- Service providers who assist us in our business operations.
- Government and law enforcement agencies as required by law.
- Professional advisers, such as lawyers and accountants.
Security
We take the security of your personal information seriously and use various measures to protect it from misuse, interference, and loss, as well as unauthorized access, modification, or disclosure.
Accessing and Updating Personal Information
You can request access to or correction of your personal information by contacting us at info@amberly.au. We will take reasonable steps to ensure your information is accurate and up-to-date.
Changes to This Privacy Policy
Amberly reserves the right to modify this Privacy Policy at any time. Changes will be posted on our website, and the updated policy will take effect upon posting.